Ben graduated from Otago University in 1995 with a bachelor of dental surgery degree. After working at Napier hospital then A+E dental centres in Auckland he spent a couple of years working in the UK. On return to NZ he settled in Wellington and joined a group practice on The Terrace where he practices today. Bens team at BC Dental are committed to making dental visits comfortable and pain free. Modern treatment provided by experienced highly competent staff ensures that your teeth will last you for life.

The Challenge

Ben Catherwood Dental required a rebrand. The existing image was looking dated and a fresh approach needed. Our client was adamant they did not want to use a logo or cliche image.

Our Solution

A minimalist and contemporary look was designed by the use of modern fonts, plus a contrast of weights and sizes to create a modern typographical composition. The colours and effects are used to reflect water. We felt that water gave a great association for the brand with its soothing, gentle, clean, fresh and healthy attributes.

What We Provided

• Insight and Research
• Visual Design
• Business Cards
• Letterheads
• With Compliment Slips
• Footpath Sign
• Web-ready
• Domain Name Registration
• Web Hosting
• Web Development
• Content Manangement System